Oct 14, 2008
SAN FRANCISCO, Oct. 14 /PRNewswire/ -- TechWeb's Financial Technology Network (http://financetech.com/) announces the launch of EcoTech (http://ecotech.financetech.com/), a new online resource dedicated to green initiatives for business and IT decision makers at financial institutions. EcoTech's resources will include expert interviews, editorial analysis as well as valuable research that will help banks and insurance executives to compute smarter, champion green initiatives, and achieve business ROI, for all competitive business advantage. EcoTech is dedicated to practical applications of green technology and ecologically sound business practices in financial services, with a special focus on reducing power and paper usage, new "green" financial products and services, and general environmental awareness and advocacy programs at commercial/retail banks and insurance companies.
The site addresses the growing concern and awareness in the financial services community of climate change, environmental issues and natural resource constraints. Through interviews with industry leaders and commentary from knowledgeable experts, EcoTech focuses on the needs and responsibilities of financial services executives from a practical business standpoint.
EcoTech's tagline: "Reduce. Reuse. Return on Investment." captures the site's unique content approach, the coverage focuses on actionable steps that financial services firms can take to reduce their environmental footprints while keeping a firm grasp on the reality of running a successful banking and insurance franchise. With obligations to stakeholders including customers, shareholders, regulators and employees, financial services firms truly have to "do well" and "do good" in equal measure.
Produced by TechWeb's Financial Technology Network, Bank Systems & Technology (http://banktech.com/) and Insurance & Technology (http://insurancetech.com/), EcoTech is written for the most influential business and technology executives at commercial banks and insurance firms. Bank Systems & Technology and Insurance & Technology have over 44,000 and 33,000 unique online visitors each month, respectively, and a controlled print circulation exceeding 42,000 subscribers.
"Environmental issues are gaining prominence across the financial services industry," said Katherine Burger, editorial director of Insurance & Technology and Bank Systems & Technology. "We felt that there was a need to educate, inform and assist our readership in applying green technology to insurer and bank operations, services and marketing."
"Technology has been an amazing enabler of banks and insurance companies in improving their operations and product offerings, and there's going to be a similar role for technology in reducing power usage, moving to electronic payments, promoting green initiatives and transitioning to a carbon-constrained economy," said Ivan Schneider, EcoTech's site editor and blogger. "EcoTech provides a single place for financial industry executives to stay on top of what they'll need to know as the global economy makes the necessary transition to corporate sustainability."
In conjunction with the site launch, EcoTech conducted a comprehensive survey of banking and insurance executives on the industry adoption of green technology and personal outlooks on environmental issues. The results will be published on the EcoTech site and in the October issue of Bank Systems & Technology, in the November issue of Insurance & Technology. Complementing the Financial Technology Network website (http://ecotech.financetech.com/), EcoTech content will be distributed through weekly e-mail newsletters and RSS feeds. To sign up for the newsletter, please visit: http://ecotech.financetech.com/ecotech_sub.jhtml. To subscribe to the RSS feed, please visit: http://www.ecotech.financetech.com/blog/movabletype/blog_rss.xml. For editorial opportunities, contact ecotecheditor@techweb.com
About TechWeb (http://www.techweb.com/aboutus)
TechWeb, the global leader in business technology media, is an innovative business focused on serving the needs of technology decision-makers and marketers worldwide. TechWeb produces the most respected and consumed media brands in the business technology market. Today, more than 13.3 million* business technology professionals actively engage in our communities created around our global face-to-face events Interop, Web 2.0, Black Hat and VoiceCon; online resources such as the InformationWeek Business Technology Network, Light Reading, Intelligent Enterprise, bMighty.com, and The Financial Technology Network; and the market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and Wall Street & Technology magazines. TechWeb also provides end-to-end services ranging from next-generation performance marketing, integrated media, market research, and analyst services. TechWeb is a division of United Business Media, a global provider of news distribution and specialist information services with a market capitalization of more than $2.5 billion.
*13.3 million business decision-makers: based on # of monthly connections across TechWeb brands.
About United Business Media Limited (www.unitedbusinessmedia.com)
United Business Media Limited (UBM) is a global media and marketing services company that informs markets and brings the world's buyers and sellers together at events, online, in print, and with the information they need to do business successfully. UBM serves professional and commercial communities, from IT professionals to doctors, from journalists to jewelry dealers, from farmers to pharmacists around the world. UBM employs more than 6,500 people in more than 30 countries. UBM's businesses operating in the US include CMPMedica, Commonwealth Business Media, Everything Channel, PR Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the London Stock Exchange (UBM.L) and has a market capitalization of $2.5 billion.
